University of Texas at Austin

Alexander Leydenfrost for Norman Bel Geddes & Co.
Rendering of the Factory or Vertical Broadcast Studio or Studio 100
Ca. 1951-1952
Charcoal and gouache
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Norman Bel Geddes Database

Job 654, Factory, Broadcast Vertical, or Studio 100, 1951-1954

Summary: Bel Geddes's proposal for a television studio building of eight floors was presented through George Gruskin of William Morris Agency to National Broadcasting Co. It was not built.

Hunter Code: TV 2
Hunter Guide: page 205


(click image for description)

Box/Location Folder Description
object a 1a Model (20 1/2 x 14 x 9 1/4 inches).
object a 1b Original case for model.
flat file b 1 Renderings --- Split section view of studio, charcoal by A. Leydenfrost.
flat file b 2 Renderings --- Actor's view, charcoal by A. Leydenfrost.
flat file b 3 Renderings --- Audience view, charcoal by A. Leydenfrost.
flat file d 1 Drawings --- 2 Details of transit grid.
flat file e 1-2 Preliminary Sketches --- 16 Plans.
theater box 165 e 3-5 Preliminary Sketches --- 24 Plans.
flat file f 1-8 Drawings --- Preliminary plans and elevations.
flat file f 9-32 Drawings --- Plans and elevations.
theater box 165 h 1 Photographs --- Negative of rendering.
theater box 165 j 1-5 Correspondence --- Interview transcripts 1954.
theater box 165 j 6 Correspondence --- Memo to CBS 1951.
theater box 165 j 7-9 Correspondence --- NBG - William Morris Agency 1951. Agreement. Drawings schedule.
theater box 165 j 10 Correspondence --- Memo to Sylvester Weaver 1951.
negative box 40 n 1 Photostats.
oversize box 22 n 2 Photostats --- Drawings.
flat file n 2 Photostats --- Drawings.
theater box 165 p 1 Production Specifications.
theater box 165 q 1-2 Source Material --- Clippings.
theater box 165 q 3-4 Source Material --- Planning data from National Broadcasting Co.
theater box 165 x 1 Preliminary presentation.
oversize box 22 x 2 Presentation Book.

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